Cookie Policy of RE/MAX Desire

Cookies are small text files sent to the user's device when they visit a website. These files are stored in the browser and allow the site to recognize users on subsequent visits, enhancing their browsing experience. Cookies can perform various functions, such as remembering user preferences, collecting statistical data, or providing personalized content. On the RE/MAX Desire website, we use different types of cookies to ensure the proper functioning of the site and to improve our services.

Technical cookies are essential for the operation of the RE/MAX Desire website. These cookies allow navigation within the site and the use of its main features, such as accessing secure areas of the site. Without these cookies, some requested services could not be provided. Technical cookies do not require user consent, as they are necessary for the site's operation.

We also use analytics cookies on our site to collect information about how users use the site. These cookies help us understand how visitors interact with the site, allowing us to improve its structure and content. We use Google Analytics 4 (GA4) in an anonymized mode, meaning that users' IP addresses are masked to ensure a higher level of privacy. The data collected is used exclusively for statistical purposes and does not allow for the personal identification of users.

Marketing cookies, if present on the RE/MAX Desire site, are used to track visitors across websites. The aim is to display relevant and engaging ads for the individual user, and therefore more valuable for publishers and third-party advertisers. These cookies require user consent, which can be managed through browser settings or via the cookie banner on the site.

Users can manage their cookie preferences at any time. It is possible to change browser settings to block or delete cookies, or to receive a notification when a cookie is sent to the device. However, it is important to note that disabling technical cookies may compromise the proper functioning of the site. To manage cookie preferences, users can also use the cookie banner on the RE/MAX Desire site, which allows them to accept or reject different types of cookies.

This cookie policy complies with the provisions of the Italian Data Protection Authority's measure of June 10, 2021. This measure sets out the guidelines for the use of cookies and other tracking tools, ensuring a high level of user privacy protection. For more information about cookies and user rights, it is recommended to consult the website of the Italian Data Protection Authority.

For any questions or clarifications regarding our cookie policy, users can contact RE/MAX Desire at our registered office at Via Varesina, 71, 20156, Milan, or through the contact details available on our website.